AI Insights · Timothy · October 2021
Top 5 Fashion Games in Chile Q3 2021 Performance
Explore the performance trends of the top 5 fashion games in Chile during Q3 2021, including weekly downloads, revenue, and active user metrics.
In Q3 2021, the top 5 fashion games in Chile exhibited varied performance across downloads, revenue, and active user metrics. Here's an overview of each game's journey throughout the quarter.
Hair Challenge experienced a consistent decline in weekly downloads, starting from 50.5K at the end of June to 28.9K by late September. Weekly revenue fluctuated, peaking at $7 in mid-August. Active users saw a decline from 214.6K in late June to a low of 145.5K at the end of August, before rebounding to 170.2K by the quarter's end.
Bag to Fit saw a significant drop in weekly downloads from 69.9K in late June to 11.5K by late September. Despite this, the game maintained a relatively steady weekly revenue, peaking at $33 in late June. Active users followed a downward trend, starting at 149.7K and ending at 44.6K.
Makeup Artist: Makeup Games showcased remarkable growth in weekly downloads, jumping from 30 in late June to 76.5K by mid-September. Revenue also surged, reaching $423 in late September. Active users grew substantially from 10 in late June to 109K by mid-September, before settling at 67K by the end of the quarter.
Doll Designer had a fluctuating download trend, with a peak of 45.7K in early August, and ending the quarter with 17.5K. Revenue remained negligible, with a peak of $6 in early August. Active users peaked at 49.9K in early August and concluded the quarter at 32.6K.
DIY Makeup maintained a steady download rate, starting at 25.9K in late June and ending at 13.4K by late September. Active users saw an initial decline from 77.3K in late June to 52.3K by late July, followed by a peak of 69.9K in late August, before closing the quarter at 44.3K.
These insights, derived from Sensor Tower's data, offer a glimpse into the dynamic landscape of the fashion gaming market in Chile. For more detailed analysis and insights, visit Sensor Tower.